Implementing Selfie Pictures in Advertising: Reasons and Influences

Aliaa Abd El Salam Turafy


An overview and a perspective of using selfie pictures in advertising has offered an understanding and an analyzing selfie phenomenon that helps to state reasons of using it and its benefits. Emerging methodologies will be examined with regards to analytical and practical studies while the practical study will depend on using focus group sessions. This might stimulate advertising creativity to achieve the designer's goals.


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